Buying a Ford F-150 in Wisconsin
Sales Tax
5% state rate
Doc Fee
No state cap
Avg Markup
3-5% over invoice
Best Time
Spring after winter demand subsides
Wisconsin Negotiation Tips
- •Wisconsin has no doc fee cap but dealers must be "reasonable"
- •Milwaukee has the most dealer competition
- •Many buyers cross-shop with Chicago dealers
Ford F-150 Deals in Wisconsin
Great Deal
$6,9147.5% off MSRP
$85,556selling price
2025 Ford F-150
Raptor
MSRP $92,470
WI
View DealGreat Deal
$6,9147.5% off MSRP
$85,556selling price
2025 Ford F-150
Raptor
MSRP $92,470
WI
View DealGreat Deal
$6,9147.5% off MSRP
$85,556selling price
2025 Ford F-150
Raptor
MSRP $92,470
WI
View DealGreat Deal
$6,9147.5% off MSRP
$85,556selling price
2025 Ford F-150
Raptor
MSRP $92,470
WI
View DealWisconsin Car Market Insights
- •AWD and 4WD are essential for winter driving
- •Rust from road salt is a major concern for used cars
- •Trucks and SUVs dominate the market