Buying a Toyota Prius in Alabama
Sales Tax
4% state rate
Doc Fee
No state cap
Avg Markup
3-5% over invoice is typical
Best Time
December and late summer for best deals
Alabama Negotiation Tips
- •Alabama has no doc fee cap, so this is highly negotiable
- •Many dealers add excessive fees - always ask for an itemized breakdown
- •End of month deals are common at Alabama dealerships
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Toyota Prius Deals in Alabama

Excellent Deal
$3,40610.0% off MSRP
$30,656selling price
2026 Toyota Prius
XLE
MSRP $34,062
AL
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Great Deal
$1,9865.8% off MSRP
$31,062selling price
2026 Toyota Prius
XLE
MSRP $34,062
AL
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Great Deal
$2,1307.0% off MSRP
$28,314selling price
2026 Toyota Prius
MSRP $30,444
AL
View DealAlabama Car Market Insights
- •Trucks and SUVs dominate the Alabama market
- •Birmingham and Huntsville have the most competitive dealer pricing
- •Consider shopping across state lines in Tennessee or Georgia for comparison