Data updated February 2026 · 5 verified transactions
BMW of Denver Downtown
Denver, Colorado · 5 verified deals · 0 lease, 5 cash/finance
1040 S Colorado Blvd, Denver, CO 80246, USA
Transparency Score: 90/100
Score based on verified buyer data. Pricing vs market (40pts), fee transparency (30pts), data depth (30pts).
Is BMW of Denver Downtown a Good Dealer?
BMW of Denver Downtown earns a Grade A (90/100) based on 5 verified buyer transactions. This dealer offers transparent pricing with an average discount of 9.1% off MSRP and a $30 documentation fee. Overall, this is a good dealership for buyers looking for fair, competitive pricing in Denver.
5
9.1%
below MSRP
$30
Based on 3 deals
0/5
deals with add-ons
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Get CarWhere ProWhat Fees Does BMW of Denver Downtown Charge?
Doc Fee Comparison
Documentation Fee
Based on 3 verified deal sheets
Dealer Add-ons & Accessories
Pricing by Vehicle at BMW of Denver Downtown
BMW X7
3 deals · 10.5% off MSRP · avg $82,019
BMW X7
3 deals · 10.5% off MSRP · avg $82,019
3
Verified Deals
10.5%
Off MSRP
$82,019
Avg Price
BMW X1
2 deals · 7.1% off MSRP · avg $42,654
BMW X1
2 deals · 7.1% off MSRP · avg $42,654
2
Verified Deals
7.1%
Off MSRP
$42,654
Avg Price
Recent Deals at BMW of Denver Downtown
2026 BMW X1 xDrive28i
MSRP $45,915
$42,392
7.7% off
2026 BMW X1 All-wheel Drive
MSRP $45,915
$42,915
6.5% off
2026 BMW X7 XDRIVE40I 4DR All-Wheel Drive 26SA
MSRP $91,640
$80,476
12.2% off
2026 BMW X7 XDRIVE40I (A8) 4DR All-Wheel Drive Sports Activity Vehicle
MSRP $91,640
$82,640
9.8% off
2026 BMW X7 26SA
MSRP $91,640
$82,940
9.5% off
Prices from verified buyer-submitted deal sheets. Individual results may vary.
Verified Transactions at BMW of Denver Downtown
| Year | Vehicle | Price | Discount |
|---|---|---|---|
| 2026 | BMW X1 | $42,392 | 7.7% |
| 2026 | BMW X1 | $42,915 | 6.5% |
| 2026 | BMW X7 | $80,476 | 12.2% |
| 2026 | BMW X7 | $82,640 | 9.8% |
| 2026 | BMW X7 | $82,940 | 9.5% |
Prices from verified buyer-submitted deal sheets. VINs partially masked for privacy.
How BMW of Denver Downtown Compares
| Dealer | Grade | Avg Off MSRP | Doc Fee | Deals |
|---|---|---|---|---|
| BMW of Denver Downtown(this dealer) | A(90) | 9.1% | $30 | 5 |
| Mcdonald Mazda West | B(76) | 10.5% | $799 | 3 |
| Emich Chevrolet | C(50) | 2.2% | $799 | 2 |
| Larry H Miller Chrysler Dodge Jeep RAM 104th | B(74) | 4.4% | $799 | 2 |
Based on verified buyer transactions. Scores reflect pricing, fee transparency, and data depth.
What to Know Before Visiting BMW of Denver Downtown
BMW of Denver Downtown in Denver, Colorado earns a Grade A (90/100) transparency score based on 5 verified buyer transactions. Buyers typically save 9.1% off MSRP, which is a competitive discount. Prices range from $42,392 to $82,940.
Their doc fee is $30 (Colorado has no doc fee cap).
No dealer add-ons were found in verified deals, which is a good sign for straightforward pricing.
Brands sold: BMW.
All data sourced from verified buyer-submitted deal sheets. Not opinions — real transaction data.
Frequently Asked Questions
Is BMW of Denver Downtown a good dealership?
Based on 5 verified buyer transactions, BMW of Denver Downtown in Denver, CO earns a Grade A (90/100) transparency score. They sell vehicles at an average of 9.1% below MSRP. Their documentation fee is $30. No dealer add-ons were found in verified deals. This data is based on real buyer-submitted deal sheets, not opinions.
Is BMW of Denver Downtown overpriced?
BMW of Denver Downtown sells vehicles at an average of 9.1% below MSRP. This is a competitive discount based on verified transaction data. All data from 5 verified buyer deal sheets.
What fees does BMW of Denver Downtown charge?
BMW of Denver Downtown charges a documentation fee of $30. All fee data is sourced from verified buyer deal sheets.
What hidden fees does BMW of Denver Downtown charge?
Based on 5 verified deals, no hidden fees or dealer add-ons were found at BMW of Denver Downtown. Their doc fee is $30.
Does BMW of Denver Downtown negotiate on price?
Based on verified buyer transactions, buyers at BMW of Denver Downtown are getting an average of 9.1% off MSRP. This suggests the dealer is open to negotiation. For the 75th-percentile target discount for your specific vehicle — the level 25% of verified buyers got or beat — sign up for CarWhere PRO at $12.99/month.
What should I pay at BMW of Denver Downtown for a BMW X7?
Based on 3 verified deals, buyers at BMW of Denver Downtown paid an average of $82,019 for a BMW X7, which is 10.5% below MSRP. For the exact 75th-percentile target price by trim — better than 75% of verified buyers — sign up for CarWhere PRO at $12.99/month.
What vehicles does BMW of Denver Downtown sell?
Based on verified buyer data, BMW of Denver Downtown has deals for: BMW X7 (3 deals, avg 10.5% off), BMW X1 (2 deals, avg 7.1% off).
See What BMW Buyers Paid
Verified deals with real transaction prices and discounts
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