Transparency Score: 78/100
Score based on verified buyer data. Pricing vs market (40pts), fee transparency (30pts), data depth (30pts).
Is Thorson a Good Dealer?
Thorson earns a Grade B (78/100) based on 2 verified buyer transactions. This dealer offers transparent pricing with an average discount of 4.5% off MSRP and a $85 documentation fee. Overall, this is a good dealership for buyers looking for fair, competitive pricing in Pasadena.
Limited data — based on only 2 verified deals; treat this as directional, not a firm rating. CarWhere rates observed pricing and fee transparency from verified deal sheets — not service quality, legal compliance, or overall reputation.
2
4.5%
below MSRP
$85
State cap: $85
0/2
deals with add-ons
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Doc Fee Comparison
Documentation Fee
Based on 2 verified deal sheets
Dealer Add-ons & Accessories
Pricing by Vehicle at Thorson
GMC Yukon
2 deals · 4.5% off MSRP · avg $99,845
GMC Yukon
2 deals · 4.5% off MSRP · avg $99,845
2
Verified Deals
4.5%
Off MSRP
$99,845
Avg Price
Recent Deals at Thorson
2025 GMC Yukon Denali Ultimate
MSRP $104,589
$99,845
4.5% off
2025 GMC Yukon Denali Ultimate
MSRP $104,589
$99,845
4.5% off
Prices from verified buyer-submitted deal sheets. Individual results may vary.
Verified Transactions at Thorson
Prices from verified buyer-submitted deal sheets. VINs partially masked for privacy.
How Thorson Compares
| Dealer | Grade | Avg Off MSRP | Doc Fee | Deals |
|---|---|---|---|---|
| Thorson(this dealer) | B(78) | 4.5% | $85 | 2 |
| Volkswagen Pasadena | A(80) | 13.5% | $85 | 2 |
| Thorson Motor Center | B(75) | 7.6% | $85 | 1 |
| Toyota Pasadena | B(69) | 3.6% | $85 | 1 |
Based on verified buyer transactions. Scores reflect pricing, fee transparency, and data depth.
What to Know Before Visiting Thorson
Thorson in Pasadena, California earns a Grade B (78/100) transparency score based on 2 verified buyer transactions. Buyers typically save 4.5% off MSRP, which is a competitive discount. Prices range from $99,845 to $99,845.
Their doc fee is $85, which is within the California cap of $85.
No dealer add-ons were found in verified deals, which is a good sign for straightforward pricing.
Brands sold: GMC.
All data sourced from verified buyer-submitted deal sheets. Not opinions — real transaction data.
Frequently Asked Questions
Is Thorson a good dealership?
Based on 2 verified buyer transactions, Thorson in Pasadena, CA sells vehicles at an average of 4.5% below MSRP. Their documentation fee is $85. No dealer add-ons were found in verified deals. This data is based on real buyer-submitted deal sheets, not opinions.
Is Thorson overpriced?
Thorson sells vehicles at an average of 4.5% below MSRP. This is a competitive discount based on verified transaction data. All data from 2 verified buyer deal sheets.
What fees does Thorson charge?
Thorson charges a documentation fee of $85 (CA caps doc fees at $85). All fee data is sourced from verified buyer deal sheets.
What hidden fees does Thorson charge?
Based on 2 verified deals, no hidden fees or dealer add-ons were found at Thorson. Their doc fee is $85.
Does Thorson negotiate on price?
Based on verified buyer transactions, buyers at Thorson are getting an average of 4.5% off MSRP. This suggests the dealer is open to negotiation. For the 75th-percentile target discount for your specific vehicle — the level 25% of verified buyers got or beat — sign up for CarWhere PRO at $12.99/month.
What should I pay at Thorson for a GMC Yukon?
Based on 2 verified deals, buyers at Thorson paid an average of $99,845 for a GMC Yukon, which is 4.5% below MSRP. For the exact 75th-percentile target price by trim — better than 75% of verified buyers — sign up for CarWhere PRO at $12.99/month.
What vehicles does Thorson sell?
Based on verified buyer data, Thorson has deals for: GMC Yukon (2 deals, avg 4.5% off).
See What GMC Buyers Paid
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