Data updated March 2026 · 2 verified transactions

Kia
C53/100

Morrie's

West Salem, Wisconsin · 2 verified deals · 0 lease, 2 cash/finance

990 West City Highway 16, West Salem, WI 54669, USA

Map showing location of Morrie's in West Salem, WI
990 West City Highway 16, West Salem, WI 54669, USAGet Directions

Transparency Score: 53/100

PricingDiscount vs market average
20/40
Fee TransparencyDoc fee + add-on behavior
23/30
Data DepthVerified deal volume
10/30

Score based on verified buyer data. Pricing vs market (40pts), fee transparency (30pts), data depth (30pts).

Is Morrie's a Good Dealer?

Morrie's earns a Grade C (53/100) based on 2 verified buyer transactions. Pricing is average for the West Salem market with 0.1% off MSRP and a $299 documentation fee. Consider comparing with other West Salem dealers before committing.

Price range: $49,585$49,585Deal types: 0 lease, 2 cash/financeAvg selling price: $49,585
Verified Deals

2

Avg Off MSRP

0.1%

above MSRP

Doc Fee

$299

Based on 2 deals

Add-ons Found

1/2

deals with add-ons

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What Fees Does Morrie's Charge?

Doc Fee Comparison

Morrie's$299
Wisconsin Avg$438
National Avg$400

Documentation Fee

$299

Based on 2 verified deal sheets

Dealer Add-ons & Accessories

Add-ons found in 1 of 2 deals — these are usually negotiable
ItemAvg AmountSeen In
Diamond Fusion$4991/2 deals
Nano$9991/2 deals

Pricing by Vehicle at Morrie's

Kia Telluride

2 deals · 0.1% above MSRP · avg $49,585

2

Verified Deals

0.1%

Above MSRP

$49,585

Avg Price

Recent Deals at Morrie's

2027 Kia Telluride

PurchaseMar 2026VIN 5XYP6CE16VG002068

MSRP $49,535

$49,585

0.1% above MSRP

2027 Kia Telluride Sport Utility

PurchaseMar 2026VIN 5XYPCE5X16VG002068

MSRP $49,585

$49,585

0.0% off

Prices from verified buyer-submitted deal sheets. Individual results may vary.

Verified Transactions at Morrie's

YearVehiclePriceDiscount
2027Kia Telluride$49,585+0.1%
2027Kia Telluride$49,5850.0%

Prices from verified buyer-submitted deal sheets. VINs partially masked for privacy.

What to Know Before Visiting Morrie's

Morrie's in West Salem, Wisconsin earns a Grade C (53/100) transparency score based on 2 verified buyer transactions. This dealer sells above MSRP on average (0.1% markup). Consider other dealers in the area. Prices range from $49,585 to $49,585.

Their doc fee is $299 (Wisconsin has no doc fee cap).

50% of verified deals included dealer add-ons. Watch for: Diamond Fusion, Nano. These are negotiable — ask to have them removed.

Brands sold: Kia.

All data sourced from verified buyer-submitted deal sheets. Not opinions — real transaction data.

Frequently Asked Questions

Is Morrie's a good dealership?

Based on 2 verified buyer transactions, Morrie's in West Salem, WI earns a Grade C (53/100) transparency score. They sell vehicles at an average of 0.1% above MSRP. Their documentation fee is $299. 1 out of 2 deals included dealer add-ons. This data is based on real buyer-submitted deal sheets, not opinions.

Is Morrie's overpriced?

Morrie's sells vehicles at an average of 0.1% above MSRP. They are selling above MSRP on average, which suggests dealer markup. Compare with other dealers in the area. All data from 2 verified buyer deal sheets.

What fees does Morrie's charge?

Morrie's charges a documentation fee of $299. All fee data is sourced from verified buyer deal sheets.

What hidden fees does Morrie's charge?

Based on 2 verified deals, Morrie's commonly includes these add-ons: Diamond Fusion (avg $499), Nano (avg $999). These appeared in 1 out of 2 deals and are usually negotiable — ask to have them removed.

Does Morrie's negotiate on price?

Based on verified buyer transactions, buyers at Morrie's are getting an average of 0.1% above MSRP. Limited discount data suggests less flexibility on pricing. For the 75th-percentile target discount for your specific vehicle — the level 25% of verified buyers got or beat — sign up for CarWhere PRO at $12.99/month.

Does Morrie's add dealer add-ons or pro packs?

Yes. In 1 out of 2 verified deals at Morrie's, dealer add-ons were included. Common add-ons: Diamond Fusion (avg $499), Nano (avg $999). These are almost always negotiable — ask to have them removed or discounted.

What should I pay at Morrie's for a Kia Telluride?

Based on 2 verified deals, buyers at Morrie's paid an average of $49,585 for a Kia Telluride, which is 0.1% above MSRP. For the exact 75th-percentile target price by trim — better than 75% of verified buyers — sign up for CarWhere PRO at $12.99/month.

What vehicles does Morrie's sell?

Based on verified buyer data, Morrie's has deals for: Kia Telluride (2 deals, avg 0.1% off).

See What Kia Buyers Paid

Verified deals with real transaction prices and discounts

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