2026 Audi A3 Price
By CarWhere Research · Updated
The 2026 Audi A3 starts at $40,100 ($41,495 with destination) for the A3 quattro Premium; the RS 3 is $66,100. Verified buyers paid a median 8% under MSRP (37 deals). A good deal is 9% off MSRP or better, before rebates and with no dealer add-ons.
Starting MSRP
$40,100
A3 quattro Premium
Top trim MSRP
$66,100
RS 3
Median paid vs MSRP
8% off
37 verified deals
Target discount
9% off
before rebates
2026 Audi A3 MSRP by trim
These are starting MSRPs before the destination charge, taxes, fees and options.
| Trim | Starting MSRP | Destination | Note |
|---|---|---|---|
| A3 quattro Premium | $40,100 | Not included | excl. $1,395 destination; 2025 Premium was $38,200 |
| A3 quattro Premium Plus | $43,000 | Not included | excl. $1,395 destination; 2025 Premium Plus was $40,800 |
| S3 Premium Plus | $52,000 | Not included | excl. $1,395 destination; 2025 S3 was offered from $48,700 (Premium) to $54,900 (Prestige) |
| RS 3 | $66,100 | Not included | excl. $1,395 destination |
What each trim adds: A3 trim levels explained.
2026 Audi A3 invoice price and destination charge
The destination charge on the 2026 Audi A3 is $1,395, added to every trim's base MSRP and passed through at cost — it isn't negotiable. Estimated dealer invoice below is for the base vehicle before destination, from CarWhere's researched invoice-to-MSRP ratios (by trim where researched, else model or brand). Dealers also earn holdback and factory incentives, so their true cost is lower still.
| Trim | Base MSRP | Est. invoice | Below MSRP |
|---|---|---|---|
| A3 quattro Premium | $40,100 | $37,694 | 6% |
| A3 quattro Premium Plus | $43,000 | $40,420 | 6% |
| S3 Premium Plus | $52,000 | $48,880 | 6% |
| RS 3 | $66,100 | $62,134 | 6% |
What A3 buyers actually paid
Across 37 verified CarWhere new-car purchases of the A3 (2026 model year, Feb 2026–Jul 2026), buyers paid a median 8% ($3,500) below MSRP. The middle half of deals landed between 6.3% and 9.7% off MSRP. Leases are excluded.
| Measure | Value |
|---|---|
| Verified deals | 37 |
| Median discount off MSRP | 8% ($3,500) |
| Middle half of deals | 6.3%–9.7% off |
| Median MSRP in these deals | $44,900 |
| Share paid over MSRP | 0% |
Every deal with trim, date and price: Every verified A3 deal (what people paid).
What's a good deal on a 2026 A3?
Target discount: $4,100 off MSRP (9%) — before rebates, with no dealer add-ons. Rebates stack on top and apply at any dealer.
The target is the CarWhere Index target discount for the A3: the discount the strongest quarter of verified buyers reached (37 deals, outliers removed). The dollar figure is 9% of the $45,100 average MSRP in those deals — apply 9% to your exact trim's MSRP for your number.
How to get that price
1. Negotiate the discount off MSRP
Agree on a dollar discount off the A3's MSRP first — not a monthly payment and not the out-the-door total, which hide where the money goes.
2. Get an itemized quote
Ask for a written quote that lists MSRP, the dealer discount, each rebate, and every fee on its own line, so the dealer discount is never mixed with manufacturer rebates.
3. Say no to add-ons
Decline pre-installed or dealer add-ons (protection packages, nitrogen, etching, markups). The target on this page assumes none.
4. Apply rebates last
Rebates come from the manufacturer and apply at any dealer. Take them on top of the negotiated discount, not instead of it.
Compare listings near you on CarWhere search, or see how AI car buying handles dealer quotes.
Frequently asked questions
How much is a 2026 A3?
The 2026 Audi A3 starts at $40,100 for the A3 quattro Premium and reaches $66,100 for the RS 3, before destination. Across 37 verified CarWhere purchases, the median MSRP was $44,900 and buyers paid a median 8% ($3,500) below MSRP.
What's a good price for a 2026 A3?
A good price is 9% off MSRP or better — about $4,100 on the $45,100 average MSRP in CarWhere's 37 verified deals. That's before rebates and with no dealer add-ons; apply the same percentage to your trim's MSRP. Rebates stack on top.
How much below MSRP do A3 buyers pay?
The median verified CarWhere buyer paid a median 8% ($3,500) below MSRP; the middle half of deals landed between 6.3% and 9.7% off MSRP. Based on 37 new-car purchases from Feb 2026 to Jul 2026, leases excluded.
Does the A3 have rebates?
Manufacturer rebates and special financing on the A3 change month to month and vary by region and by whether you pay cash, finance or lease. The discounts on this page are dealer discounts before rebates, so any current rebate is extra savings on top — ask for it as a separate line on the quote. CarWhere’s incentives page lists current offers.
Current manufacturer offers: car incentives and rebates.
More A3 pricing research
Sources and method
MSRPs come from CarWhere's trim-level data, which records manufacturers' published US prices. Deal figures are CarWhere's own verified buyer submissions, snapshotted November 8, 2026: Approved, deduplicated CarWhere verified new-car purchase deals (leases excluded); exact model match. Model year within submission year ± 1, MSRP and selling price present; discounts outside −20%..+40% of MSRP excluded. Target = CarWhere Index target discount (75th-percentile discount of an IQR-cleaned pool); its dollar figure is the target % applied to the sample’s average MSRP.
- Audi 2026 lineup launches with Audi Signature Care Scheduled Maintenance included on all models (Aug 21, 2025; updated Aug 3, 2026) — Audi of America (media.audiusa.com)
- Audi updates 2025 model lineup with streamlined trim selections, compelling option packages, and extended included connected services (Jul 10, 2024) — Audi of America (media.audiusa.com)
- 2026 Audi A3 / S3 / RS 3 Technical Specifications (PDF, updated Aug 3, 2026) — Audi of America (media.audiusa.com)