2027 Audi Q5 Price
By CarWhere Research · Updated
The 2027 Audi Q5 starts at $53,300 ($54,695 with destination) for the Q5 (Premium); the SQ5 Sportback is $67,300. Verified buyers paid a median 8% under MSRP (5 deals). A good deal is 10% off MSRP or better, before rebates and with no dealer add-ons.
Starting MSRP
$53,300
Q5 (Premium)
Top trim MSRP
$67,300
SQ5 Sportback
Median paid vs MSRP
8% off
5 verified deals
Target discount
10% off
before rebates
How much does a Q5 cost?
A new 2027 Audi Q5 starts at $53,300 (Q5) and runs to $67,300 (SQ5 Sportback) before the $1,395 destination charge, per manufacturer pricing. CarWhere buyers paid a median 8% below MSRP on 2025–2026 Q5s (5 verified deals, small sample, Dec 2025–Jul 2026); the CarWhere Index target is 10% off MSRP, before rebates. Used Q5 listings have a median asking price of $25,460 (middle half $15,607–$34,980) across 12,014 priced dealer listings of all model years — CarWhere market data, November 2026.
Does the Q5 hold its value?
In CarWhere's depreciation study (October 2026), a 3-year-old (2023) Q5 lists at a median $29,298 — 51.5% below the $60,431 median asking price of a new one (2,412 listings). That is steeper than the 39.4% median for 3-year-old cars across the 175 models in the study, so a lightly used Q5 costs well under a new one. Q5 depreciation by year.
Browse used Q5 listings →What Q5 buyers paid →Used Q5 prices by year →
2027 Audi Q5 MSRP by trim
These are starting MSRPs before the destination charge, taxes, fees and options.
| Trim | Starting MSRP | Destination | Note |
|---|---|---|---|
| Q5 (Premium) | $53,300 | Not included | excl. $1,395 destination; 2026 price $52,800 |
| Q5 Sportback (Premium) | $55,600 | Not included | excl. $1,395 destination |
| SQ5 | $65,900 | Not included | excl. $1,395 destination; 2026 price $65,400 |
| SQ5 Sportback | $67,300 | Not included | excl. $1,395 destination |
What each trim adds: Q5 trim levels explained.
2027 Audi Q5 invoice price and destination charge
The destination charge on the 2027 Audi Q5 is $1,395, added to every trim's base MSRP and passed through at cost — it isn't negotiable. Estimated dealer invoice below is for the base vehicle before destination, from CarWhere's researched invoice-to-MSRP ratios (by trim where researched, else model or brand). Dealers also earn holdback and factory incentives, so their true cost is lower still.
| Trim | Base MSRP | Est. invoice | Below MSRP |
|---|---|---|---|
| Q5 (Premium) | $53,300 | $50,102 | 6% |
| Q5 Sportback (Premium) | $55,600 | $52,264 | 6% |
| SQ5 | $65,900 | $61,946 | 6% |
| SQ5 Sportback | $67,300 | $63,262 | 6% |
What Q5 buyers actually paid
Across 5 verified CarWhere new-car purchases of the Q5 (2025–2026 model years, Dec 2025–Jul 2026), buyers paid a median 8% ($4,800) below MSRP. The middle half of deals landed between 4.1% and 10% off MSRP. Leases are excluded.
| Measure | Value |
|---|---|
| Verified deals | 5 |
| Median discount off MSRP | 8% ($4,800) |
| Middle half of deals | 4.1%–10% off |
| Median MSRP in these deals | $59,600 |
| Share paid over MSRP | 0% |
Every deal with trim, date and price: Every verified Q5 deal (what people paid).
What's a good deal on a Q5?
Target discount: $6,000 off MSRP (10%) — before rebates, with no dealer add-ons. Rebates stack on top and apply at any dealer.
The target is the CarWhere Index target discount for the Q5: the discount the strongest quarter of verified buyers reached (5 deals, outliers removed). The dollar figure is 10% of the $59,600 average MSRP in those deals — apply 10% to your exact trim's MSRP for your number.
How to get that price
1. Negotiate the discount off MSRP
Agree on a dollar discount off the Q5's MSRP first — not a monthly payment and not the out-the-door total, which hide where the money goes.
2. Get an itemized quote
Ask for a written quote that lists MSRP, the dealer discount, each rebate, and every fee on its own line, so the dealer discount is never mixed with manufacturer rebates.
3. Say no to add-ons
Decline pre-installed or dealer add-ons (protection packages, nitrogen, etching, markups). The target on this page assumes none.
4. Apply rebates last
Rebates come from the manufacturer and apply at any dealer. Take them on top of the negotiated discount, not instead of it.
Compare listings near you on CarWhere search, or see how AI car buying handles dealer quotes.
Frequently asked questions
How much does a Q5 cost?
A new 2027 Audi Q5 starts at $53,300 (Q5) and runs to $67,300 (SQ5 Sportback) before the $1,395 destination charge, per manufacturer pricing. CarWhere buyers paid a median 8% below MSRP on 2025–2026 Q5s (5 verified deals, small sample, Dec 2025–Jul 2026); the CarWhere Index target is 10% off MSRP, before rebates. Used Q5 listings have a median asking price of $25,460 (middle half $15,607–$34,980) across 12,014 priced dealer listings of all model years — CarWhere market data, November 2026.
How much is a used Q5?
Used Q5 listings have a median asking price of $25,460 (middle half $15,607–$34,980) across 12,014 priced dealer listings of all model years — CarWhere market data, November 2026. A 3-year-old (2023) example lists at a median $29,298 in CarWhere's depreciation study (2,412 listings, October 2026). These are dealer asking prices, not what buyers finally paid.
Does the Q5 hold its value?
In CarWhere's depreciation study (October 2026), a 3-year-old (2023) Q5 lists at a median $29,298 — 51.5% below the $60,431 median asking price of a new one (2,412 listings). That is steeper than the 39.4% median for 3-year-old cars across the 175 models in the study, so a lightly used Q5 costs well under a new one.
What's a good price for a 2027 Q5?
A good price is 10% off MSRP or better — about $6,000 on the $59,600 average MSRP in CarWhere's 5 verified deals. That's before rebates and with no dealer add-ons; apply the same percentage to your trim's MSRP. Rebates stack on top.
How much below MSRP do Q5 buyers pay?
The median verified CarWhere buyer paid a median 8% ($4,800) below MSRP; the middle half of deals landed between 4.1% and 10% off MSRP. Based on 5 new-car purchases from Dec 2025 to Jul 2026, leases excluded.
Does the Q5 have rebates?
Manufacturer rebates and special financing on the Q5 change month to month and vary by region and by whether you pay cash, finance or lease. The discounts on this page are dealer discounts before rebates, so any current rebate is extra savings on top — ask for it as a separate line on the quote. CarWhere’s incentives page lists current offers.
Current manufacturer offers: car incentives and rebates.
More Q5 pricing research
Sources and method
MSRPs come from CarWhere's trim-level data, which records manufacturers' published US prices. Deal figures are CarWhere's own verified buyer submissions, snapshotted November 8, 2026: Approved, deduplicated CarWhere verified new-car purchase deals (leases excluded); exact model match. Model year within submission year ± 1, MSRP and selling price present; discounts outside −20%..+40% of MSRP excluded. Target = CarWhere Index target discount (75th-percentile discount of an IQR-cleaned pool); its dollar figure is the target % applied to the sample’s average MSRP.
- Audi advances digitalization, Driver Assistance features, and packaging simplicity across model year 2027 lineup (Jul 8, 2026; updated Sep 9, 2026) — Audi of America (media.audiusa.com)
- The new Audi Q5 SUV: proven concept in its third generation (Sep 1, 2024) — Audi of America (media.audiusa.com)
- 2027 Audi Q5 / SQ5 Technical Specifications (PDF) — Audi of America (media.audiusa.com)
- 2027 Audi Q5 / SQ5 Sportback Technical Specifications (PDF) — Audi of America (media.audiusa.com)
- 2026 Audi Q5 and SQ5 SUVs Technical Specifications (PDF, rev. Mar 4, 2026) — Audi of America (media.audiusa.com)