2025 Nissan Murano Price
By CarWhere Research · Updated
The 2025 Nissan Murano starts at $40,470 for the SV, $46,560 for the SL and $49,600 for the Platinum, before destination. CarWhere doesn't yet have 5 verified purchases of a new Murano to publish a typical discount, so compare any quote to the MSRP by trim and negotiate the discount off MSRP, before rebates and with no dealer add-ons.
Starting MSRP
$40,470
SV
Top trim MSRP
$49,600
Platinum
2025 Nissan Murano MSRP by trim
Starting MSRPs; the Destination column shows whether each price includes the destination charge. Taxes, fees and options are extra.
| Trim | Starting MSRP | Destination | Note |
|---|---|---|---|
| SV | $40,470 | Not included | FWD; AWD $41,470. Destination not stated in release |
| SL | $46,560 | — | AWD |
| Platinum | $49,600 | — | AWD |
What each trim adds: Murano trim levels explained.
2025 Nissan Murano invoice price and destination charge
Estimated dealer invoice below is for the base vehicle before destination, from CarWhere's researched invoice-to-MSRP ratios (by trim where researched, else model or brand). Dealers also earn holdback and factory incentives, so their true cost is lower still.
| Trim | Base MSRP | Est. invoice | Below MSRP |
|---|---|---|---|
| SV | $40,470 | $38,147 | 5.7% |
| SL | $46,560 | $43,887 | 5.7% |
| Platinum | $49,600 | $46,753 | 5.7% |
What Murano buyers actually paid
CarWhere publishes a typical discount once at least 5 verified 2025 Murano purchases are on file, and this model isn't there yet.
What's a good deal on a 2025 Murano?
Without enough verified deals for a Murano target, judge a quote by its dollar discount off the exact trim's MSRP, before rebates and with no dealer add-ons. The dealer's cost is a useful reference: Murano dealer invoice price.
How to get that price
1. Negotiate the discount off MSRP
Agree on a dollar discount off the Murano's MSRP first — not a monthly payment and not the out-the-door total, which hide where the money goes.
2. Get an itemized quote
Ask for a written quote that lists MSRP, the dealer discount, each rebate, and every fee on its own line, so the dealer discount is never mixed with manufacturer rebates.
3. Say no to add-ons
Decline pre-installed or dealer add-ons (protection packages, nitrogen, etching, markups). The target on this page assumes none.
4. Apply rebates last
Rebates come from the manufacturer and apply at any dealer. Take them on top of the negotiated discount, not instead of it.
Compare listings near you on CarWhere search, or see how AI car buying handles dealer quotes.
Frequently asked questions
How much is a 2025 Murano?
The 2025 Nissan Murano starts at $40,470 for the SV and reaches $49,600 for the Platinum, before destination unless noted.
What's a good price for a 2025 Murano?
CarWhere doesn't have enough verified Murano purchases yet to publish a target. Start from the MSRP of the exact trim, negotiate a dollar discount off MSRP, refuse dealer add-ons, and treat rebates as separate savings on top.
Does the Murano have rebates?
Manufacturer rebates and special financing on the Murano change month to month and vary by region and by whether you pay cash, finance or lease. The discounts on this page are dealer discounts before rebates, so any current rebate is extra savings on top — ask for it as a separate line on the quote. CarWhere’s incentives page lists current offers.
Current manufacturer offers: car incentives and rebates.
More Murano pricing research
Sources and method
MSRPs come from CarWhere's trim-level data, which records manufacturers' published US prices. Deal figures are CarWhere's own verified buyer submissions, snapshotted November 8, 2026: Approved, deduplicated CarWhere verified new-car purchase deals (leases excluded); exact model match. Model year within submission year ± 1, MSRP and selling price present; discounts outside −20%..+40% of MSRP excluded. Target = CarWhere Index target discount (75th-percentile discount of an IQR-cleaned pool); its dollar figure is the target % applied to the sample’s average MSRP.
- All-new 2025 Nissan Murano pricing starts at $40,470 (Dec 19, 2024) — Nissan USA Newsroom (usa.nissannews.com)