What should you pay for a 2026 Subaru Wrx?
Based on 5 verified buyer transactions, early data suggests the 2026 Subaru Wrx is selling around 4% off MSRP. Limited sample size — use this as a starting point, not a guarantee.
Limited data (5 deals). Results may vary more than usual.
Avg discount
4.3%
off MSRP
Avg selling price
$38,114
before taxes & fees
Verified deals
5
real transactions
Last updated
Mar 31
2026
Price range from verified transactions
Best deals
$31,851
Typical
$39,452
High end
$40,928
MSRP: $39,801
Pricing breakdown
| Average MSRP | $39,801 |
| Average selling price | $38,114 |
| Average dealer discount | $1,687 |
| Average discount % | 4.3% off MSRP |
| Best deals (10th percentile) | $31,851 |
| Typical price (median) | $39,452 |
| High end (90th percentile) | $40,928 |
| Sample size | 5 verified deals |
| Rebates included in price? | No — selling price is before rebates |
| Deal types | 5 purchase |
By trim
Limited Manual
2 deals
$40,928
BASE AWD 6 SPD (TUA)
1 deal
$31,851
5.5% off
Limited
1 deal
$39,452
6.5% off
Base
1 deal
$37,412
9.4% off
Market context
The 2026 Subaru Wrx is seeing modest discounts averaging 4.3% off MSRP. There's some room to negotiate, especially on less popular trims and colors. Verified selling prices range from $31,851 to $40,928, with a typical transaction around $39,452.
Negotiation tips
Target 4–6% off MSRP based on current market data for the Wrx.
Ask for an itemized out-the-door (OTD) quote before visiting the dealership. Compare at least 3 dealers remotely.
End of month and end of quarter often yield better deals as dealers push to hit volume targets.
Watch for dealer add-ons like paint protection, VIN etching, and nitrogen fills. These are negotiable or should be declined.
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