What should you pay for a 2026 Subaru Wrx?

Based on 5 verified buyer transactions, early data suggests the 2026 Subaru Wrx is selling around 4% off MSRP. Limited sample size — use this as a starting point, not a guarantee.

Limited data (5 deals). Results may vary more than usual.

Avg discount

4.3%

off MSRP

Avg selling price

$38,114

before taxes & fees

Verified deals

5

real transactions

Last updated

Mar 31

2026

Price range from verified transactions

Best deals

$31,851

Typical

$39,452

High end

$40,928

MSRP: $39,801

Pricing breakdown

Average MSRP$39,801
Average selling price$38,114
Average dealer discount$1,687
Average discount %4.3% off MSRP
Best deals (10th percentile)$31,851
Typical price (median)$39,452
High end (90th percentile)$40,928
Sample size5 verified deals
Rebates included in price?No — selling price is before rebates
Deal types5 purchase

By trim

Limited Manual

2 deals

$40,928

BASE AWD 6 SPD (TUA)

1 deal

$31,851

5.5% off

Limited

1 deal

$39,452

6.5% off

Base

1 deal

$37,412

9.4% off

Market context

The 2026 Subaru Wrx is seeing modest discounts averaging 4.3% off MSRP. There's some room to negotiate, especially on less popular trims and colors. Verified selling prices range from $31,851 to $40,928, with a typical transaction around $39,452.

Negotiation tips

Target 4–6% off MSRP based on current market data for the Wrx.

Ask for an itemized out-the-door (OTD) quote before visiting the dealership. Compare at least 3 dealers remotely.

End of month and end of quarter often yield better deals as dealers push to hit volume targets.

Watch for dealer add-ons like paint protection, VIN etching, and nitrogen fills. These are negotiable or should be declined.

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