Data updated December 2025 · 1 verified transaction
Transparency Score: 60/100
Score based on verified buyer data. Pricing vs market (40pts), fee transparency (30pts), data depth (30pts).
Is Key a Good Dealer?
Key earns a Grade B (60/100) based on 1 verified buyer transactions. This dealer offers transparent pricing with an average discount of 5.3% off MSRP and a $597 documentation fee. Overall, this is a good dealership for buyers looking for fair, competitive pricing in Gainesville.
1
5.3%
below MSRP
$597
Based on 1 deals
1/1
deals with add-ons
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Doc Fee Comparison
Documentation Fee
Based on 1 verified deal sheets
Dealer Add-ons & Accessories
| Item | Avg Amount | Seen In |
|---|---|---|
| Key Care | $1,899 | 1/1 deals |
| Predelivery Surcharge | $999 | 1/1 deals |
Pricing by Vehicle at Key
Acura Mdx
1 deal · 5.3% off MSRP · avg $50,894
Acura Mdx
1 deal · 5.3% off MSRP · avg $50,894
1
Verified Deals
5.3%
Off MSRP
$50,894
Avg Price
Recent Deals at Key
2026 Acura MDX Platinum White
MSRP $53,750
$50,894
5.3% off
Prices from verified buyer-submitted deal sheets. Individual results may vary.
Verified Transactions at Key
| Year | Vehicle | Price | Discount |
|---|---|---|---|
| 2026 | Acura MDX | $50,894 | 5.3% |
Prices from verified buyer-submitted deal sheets. VINs partially masked for privacy.
How Key Compares
| Dealer | Grade | Avg Off MSRP | Doc Fee | Deals |
|---|---|---|---|---|
| Key(this dealer) | B(60) | 5.3% | $597 | 1 |
| BMW of Gainesville | B(71) | 4.2% | $1,171 | 6 |
| Volkswagen of Gainesville | B(74) | 5.9% | $1,298 | 5 |
| Gettel Toyota Gainesville | B(68) | 6.2% | $1,019 | 4 |
Based on verified buyer transactions. Scores reflect pricing, fee transparency, and data depth.
What to Know Before Visiting Key
Key in Gainesville, Florida earns a Grade B (60/100) transparency score based on 1 verified buyer transactions. Buyers typically save 5.3% off MSRP, which is a competitive discount. Prices range from $50,894 to $50,894.
Their doc fee is $597 (Florida has no doc fee cap).
100% of verified deals included dealer add-ons. Watch for: Key Care, Predelivery Surcharge. These are negotiable — ask to have them removed.
Brands sold: Acura.
All data sourced from verified buyer-submitted deal sheets. Not opinions — real transaction data.
Frequently Asked Questions
Is Key a good dealership?
Based on 1 verified buyer transactions, Key in Gainesville, FL earns a Grade B (60/100) transparency score. They sell vehicles at an average of 5.3% below MSRP. Their documentation fee is $597. 1 out of 1 deals included dealer add-ons. This data is based on real buyer-submitted deal sheets, not opinions.
Is Key overpriced?
Key sells vehicles at an average of 5.3% below MSRP. This is a competitive discount based on verified transaction data. All data from 1 verified buyer deal sheets.
What fees does Key charge?
Key charges a documentation fee of $597. All fee data is sourced from verified buyer deal sheets.
What hidden fees does Key charge?
Based on 1 verified deals, Key commonly includes these add-ons: Key Care (avg $1,899), Predelivery Surcharge (avg $999). These appeared in 1 out of 1 deals and are usually negotiable — ask to have them removed.
Does Key negotiate on price?
Based on verified buyer transactions, buyers at Key are getting an average of 5.3% off MSRP. This suggests the dealer is open to negotiation. For the 75th-percentile target discount for your specific vehicle — the level 25% of verified buyers got or beat — sign up for CarWhere PRO at $12.99/month.
Does Key add dealer add-ons or pro packs?
Yes. In 1 out of 1 verified deals at Key, dealer add-ons were included. Common add-ons: Key Care (avg $1,899), Predelivery Surcharge (avg $999). These are almost always negotiable — ask to have them removed or discounted.
What should I pay at Key for a Acura Mdx?
Based on 1 verified deal, buyers at Key paid an average of $50,894 for a Acura Mdx, which is 5.3% below MSRP. For the exact 75th-percentile target price by trim — better than 75% of verified buyers — sign up for CarWhere PRO at $12.99/month.
What vehicles does Key sell?
Based on verified buyer data, Key has deals for: Acura Mdx (1 deals, avg 5.3% off).
See What Acura Buyers Paid
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