Latest verified transaction: April 2026Page checked: September 5, 2026Confidence: Limited (2 verified transactions)
BMW
B76/100

Zeigler

Kalamazoo, Michigan · 2 verified deals · 0 lease, 2 cash/finance

4201 Stadium Dr, Kalamazoo, MI 49008, USA

Map showing location of Zeigler in Kalamazoo, MI
4201 Stadium Dr, Kalamazoo, MI 49008, USAGet Directions

Transparency Score: 76/100

PricingDiscount vs market average
36/40
Fee TransparencyDoc fee + add-on behavior
30/30
Data DepthVerified deal volume
10/30

Score based on verified buyer data. Pricing vs market (40pts), fee transparency (30pts), data depth (30pts).

Is Zeigler a Good Dealer?

Zeigler earns a Grade B (76/100) based on 2 verified buyer transactions. This dealer offers transparent pricing with an average discount of 3.9% off MSRP and a $280 documentation fee. Overall, this is a good dealership for buyers looking for fair, competitive pricing in Kalamazoo.

Limited data — based on only 2 verified deals; treat this as directional, not a firm rating. CarWhere rates observed pricing and fee transparency from verified deal sheets — not service quality, legal compliance, or overall reputation.

Price range: $55,395$71,270Deal types: 0 lease, 2 cash/financeAvg selling price: $63,333
Verified Deals

2

Avg Off MSRP

3.9%

below MSRP

Doc Fee

$280

State cap: $280

Add-ons Found

0/2

deals with add-ons

Know what to pay

Browse live inventory near Zeigler and see the target price on every listing before you walk in.

Search cars & see what to pay

What Fees Does Zeigler Charge?

Doc Fee Comparison

Zeigler$280
Michigan Avg$294
Michigan Cap$280
National Avg$400

Documentation Fee

$280Michigan cap: $280
Within state cap

Based on 2 verified deal sheets

Dealer Add-ons & Accessories

No dealer add-ons found in 2 verified deals

Pricing by Vehicle at Zeigler

GMC Sierra 1500

1 deal · 3.4% off MSRP · avg $71,270

1

Verified Deals

3.4%

Off MSRP

$71,270

Avg Price

BMW X1

1 deal · 4.3% off MSRP · avg $55,395

1

Verified Deals

4.3%

Off MSRP

$55,395

Avg Price

Recent Deals at Zeigler

2025 GMC Sierra 1500 SLT

PurchaseApr 2026VIN 3GTUUDEL0SG328422

MSRP $73,770

$71,270

3.4% off

2026 BMW X1 M35i Sports Act

PurchaseMar 2026VIN WBX13EF00T5545609

MSRP $57,895

$55,395

4.3% off

Prices from verified buyer-submitted deal sheets. Individual results may vary.

Verified Transactions at Zeigler

YearVehiclePriceDiscount
2025GMC Sierra 1500$71,2703.4%
2026BMW X1$55,3954.3%

Prices from verified buyer-submitted deal sheets. VINs partially masked for privacy.

How Zeigler Compares With Other GMC Dealers in Michigan

DealerGradeAvg Off MSRPDoc FeeDeals
Zeigler(this dealer)B(76)3.9%$2802
Moran Buick GMCA(80)7.4%$2802
Matick Buick GMCB(78)5.5%$3352
Randy Wise Buick GMCB(73)11.0%$2802

Based on verified buyer transactions. Scores reflect pricing, fee transparency, and data depth.

What to Know Before Visiting Zeigler

Zeigler in Kalamazoo, Michigan earns a Grade B (76/100) transparency score based on 2 verified buyer transactions. Buyers typically save 3.9% off MSRP, which is a competitive discount. Prices range from $55,395 to $71,270.

Their doc fee is $280, which is within the Michigan cap of $280.

No dealer add-ons were found in verified deals, which is a good sign for straightforward pricing.

Brands sold: BMW, GMC.

All data sourced from verified buyer-submitted deal sheets. Not opinions — real transaction data.

Frequently Asked Questions

Is Zeigler a good dealership?

Based on 2 verified buyer transactions, Zeigler in Kalamazoo, MI sells vehicles at an average of 3.9% below MSRP. Their documentation fee is $280. No dealer add-ons were found in verified deals. This data is based on real buyer-submitted deal sheets, not opinions.

Is Zeigler overpriced?

Zeigler sells vehicles at an average of 3.9% below MSRP. This is a competitive discount based on verified transaction data. All data from 2 verified buyer deal sheets.

What fees does Zeigler charge?

Zeigler charges a documentation fee of $280 (MI caps doc fees at $280). All fee data is sourced from verified buyer deal sheets.

What hidden fees does Zeigler charge?

Based on 2 verified deals, no hidden fees or dealer add-ons were found at Zeigler. Their doc fee is $280.

Does Zeigler negotiate on price?

Based on verified buyer transactions, buyers at Zeigler are getting an average of 3.9% off MSRP. This suggests the dealer is open to negotiation. For the 75th-percentile target discount for your specific vehicle — the level 25% of verified buyers got or beat — sign up for CarWhere PRO at $12.99/month.

What should I pay at Zeigler for a GMC Sierra 1500?

Based on 1 verified deal, buyers at Zeigler paid an average of $71,270 for a GMC Sierra 1500, which is 3.4% below MSRP. For the exact 75th-percentile target price by trim — better than 75% of verified buyers — sign up for CarWhere PRO at $12.99/month.

What vehicles does Zeigler sell?

Based on verified buyer data, Zeigler has deals for: GMC Sierra 1500 (1 deals, avg 3.4% off), BMW X1 (1 deals, avg 4.3% off). They sell vehicles from BMW, GMC.

See What BMW Buyers Paid

Verified deals with real transaction prices and discounts

Have a deal from Zeigler?

Only 2 deals so far — your data makes a big difference

Own or manage this dealership?

Claim this page to update your info, respond to data, and connect with buyers

Other Dealers in Kalamazoo

Related Resources