Data updated January 2026 · 1 verified transaction
Grayson BMW
Knoxville, Tennessee · 1 verified deal · 0 lease, 1 cash/finance
10671 Parkside Dr, Knoxville, TN 37922, USA
Transparency Score: 60/100
Score based on verified buyer data. Pricing vs market (40pts), fee transparency (30pts), data depth (30pts).
Is Grayson BMW a Good Dealer?
Grayson BMW earns a Grade B (60/100) based on 1 verified buyer transactions. This dealer offers transparent pricing with an average discount of 5.9% off MSRP and a $499 documentation fee. Overall, this is a good dealership for buyers looking for fair, competitive pricing in Knoxville.
1
5.9%
below MSRP
$499
Based on 1 deals
1/1
deals with add-ons
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Get CarWhere ProWhat Fees Does Grayson BMW Charge?
Doc Fee Comparison
Documentation Fee
Based on 1 verified deal sheets
Dealer Add-ons & Accessories
| Item | Avg Amount | Seen In |
|---|---|---|
| Owner Protection | $249 | 1/1 deals |
Pricing by Vehicle at Grayson BMW
BMW M5
1 deal · 5.9% off MSRP · avg $121,587
BMW M5
1 deal · 5.9% off MSRP · avg $121,587
1
Verified Deals
5.9%
Off MSRP
$121,587
Avg Price
Recent Deals at Grayson BMW
2026 BMW M5
MSRP $129,200
$121,587
5.9% off
Prices from verified buyer-submitted deal sheets. Individual results may vary.
Verified Transactions at Grayson BMW
| Year | Vehicle | Price | Discount |
|---|---|---|---|
| 2026 | BMW M5 | $121,587 | 5.9% |
Prices from verified buyer-submitted deal sheets. VINs partially masked for privacy.
How Grayson BMW Compares
| Dealer | Grade | Avg Off MSRP | Doc Fee | Deals |
|---|---|---|---|---|
| Grayson BMW(this dealer) | B(60) | 5.9% | $499 | 1 |
| Mazda of Knoxville | B(63) | 2.9% | $1,088 | 2 |
| Mercedes-Benz of Knoxville | A(80) | 9.3% | $795 | 2 |
| Audi Knoxville | A(80) | 6.1% | $699 | 2 |
Based on verified buyer transactions. Scores reflect pricing, fee transparency, and data depth.
What to Know Before Visiting Grayson BMW
Grayson BMW in Knoxville, Tennessee earns a Grade B (60/100) transparency score based on 1 verified buyer transactions. Buyers typically save 5.9% off MSRP, which is a competitive discount. Prices range from $121,587 to $121,587.
Their doc fee is $499 (Tennessee has no doc fee cap).
100% of verified deals included dealer add-ons. Watch for: Owner Protection. These are negotiable — ask to have them removed.
Brands sold: BMW.
All data sourced from verified buyer-submitted deal sheets. Not opinions — real transaction data.
Frequently Asked Questions
Is Grayson BMW a good dealership?
Based on 1 verified buyer transactions, Grayson BMW in Knoxville, TN earns a Grade B (60/100) transparency score. They sell vehicles at an average of 5.9% below MSRP. Their documentation fee is $499. 1 out of 1 deals included dealer add-ons. This data is based on real buyer-submitted deal sheets, not opinions.
Is Grayson BMW overpriced?
Grayson BMW sells vehicles at an average of 5.9% below MSRP. This is a competitive discount based on verified transaction data. All data from 1 verified buyer deal sheets.
What fees does Grayson BMW charge?
Grayson BMW charges a documentation fee of $499. All fee data is sourced from verified buyer deal sheets.
What hidden fees does Grayson BMW charge?
Based on 1 verified deals, Grayson BMW commonly includes these add-ons: Owner Protection (avg $249). These appeared in 1 out of 1 deals and are usually negotiable — ask to have them removed.
Does Grayson BMW negotiate on price?
Based on verified buyer transactions, buyers at Grayson BMW are getting an average of 5.9% off MSRP. This suggests the dealer is open to negotiation. For the 75th-percentile target discount for your specific vehicle — the level 25% of verified buyers got or beat — sign up for CarWhere PRO at $12.99/month.
Does Grayson BMW add dealer add-ons or pro packs?
Yes. In 1 out of 1 verified deals at Grayson BMW, dealer add-ons were included. Common add-ons: Owner Protection (avg $249). These are almost always negotiable — ask to have them removed or discounted.
What should I pay at Grayson BMW for a BMW M5?
Based on 1 verified deal, buyers at Grayson BMW paid an average of $121,587 for a BMW M5, which is 5.9% below MSRP. For the exact 75th-percentile target price by trim — better than 75% of verified buyers — sign up for CarWhere PRO at $12.99/month.
What vehicles does Grayson BMW sell?
Based on verified buyer data, Grayson BMW has deals for: BMW M5 (1 deals, avg 5.9% off).
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