Checkered Flag
Virginia Beach, Virginia · 3 verified deals · 0 lease, 3 cash/finance
5301 Virginia Beach Blvd, Virginia Beach, VA 23462, USA
Transparency Score: 70/100
Score based on verified buyer data. Pricing vs market (40pts), fee transparency (30pts), data depth (30pts).
Is Checkered Flag a Good Dealer?
Checkered Flag earns a Grade B (70/100) based on 3 verified buyer transactions. This dealer offers transparent pricing with an average discount of 13.0% off MSRP and a $999 documentation fee. Overall, this is a good dealership for buyers looking for fair, competitive pricing in Virginia Beach.
Provisional grade — based on 3 verified deals; grades firm up at 5+. CarWhere rates observed pricing and fee transparency from verified deal sheets — not service quality, legal compliance, or overall reputation.
3
13.0%
below MSRP
$999
State cap: $250
0/3
deals with add-ons
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Doc Fee Comparison
Documentation Fee
Based on 2 verified deal sheets
Dealer Add-ons & Accessories
Pricing by Vehicle at Checkered Flag
Volkswagen Atlas
3 deals · 13.0% off MSRP · avg $37,857
Volkswagen Atlas
3 deals · 13.0% off MSRP · avg $37,857
3
Verified Deals
13.0%
Off MSRP
$37,857
Avg Price
Recent Deals at Checkered Flag
2026 Volkswagen Atlas
MSRP $44,189
$39,911
9.7% off
2026 Volkswagen Atlas 2.0t SE
MSRP $44,189
$37,170
15.9% off
2026 Volkswagen Atlas 2.0t SE
MSRP $42,133
$36,490
13.4% off
Prices from verified buyer-submitted deal sheets. Individual results may vary.
Verified Transactions at Checkered Flag
| Year | Vehicle | Price | Discount |
|---|---|---|---|
| 2026 | Volkswagen Atlas | $39,911 | 9.7% |
| 2026 | Volkswagen Atlas | $37,170 | 15.9% |
| 2026 | Volkswagen Atlas | $36,490 | 13.4% |
Prices from verified buyer-submitted deal sheets. VINs partially masked for privacy.
How Checkered Flag Compares With Other Volkswagen Dealers in Virginia
| Dealer | Grade | Avg Off MSRP | Doc Fee | Deals |
|---|---|---|---|---|
| Checkered Flag(this dealer) | B(70) | 13.0% | $999 | 3 |
| Flow Auto of Charlottesville | B(70) | 17.9% | $799 | 3 |
| West Broad Vw KIA | B(65) | 5.4% | $795 | 2 |
| Southern Volkswagen Greenbrier | C(45) | 18.4% | $999 | 1 |
Based on verified buyer transactions. Scores reflect pricing, fee transparency, and data depth.
What to Know Before Visiting Checkered Flag
Checkered Flag in Virginia Beach, Virginia earns a Grade B (70/100) transparency score based on 3 verified buyer transactions. Buyers typically save 13.0% off MSRP, which is a competitive discount. Prices range from $36,490 to $39,911.
Their doc fee is $999, which is above the Virginia cap of $250.
No dealer add-ons were found in verified deals, which is a good sign for straightforward pricing.
Brands sold: Volkswagen.
All data sourced from verified buyer-submitted deal sheets. Not opinions — real transaction data.
Frequently Asked Questions
Is Checkered Flag a good dealership?
Based on 3 verified buyer transactions, Checkered Flag in Virginia Beach, VA earns a provisional Grade B (70/100) transparency score. They sell vehicles at an average of 13.0% below MSRP. Their documentation fee is $999. No dealer add-ons were found in verified deals. This data is based on real buyer-submitted deal sheets, not opinions.
Is Checkered Flag overpriced?
Checkered Flag sells vehicles at an average of 13.0% below MSRP. This is a competitive discount based on verified transaction data. All data from 3 verified buyer deal sheets.
What fees does Checkered Flag charge?
Checkered Flag charges a documentation fee of $999 (VA caps doc fees at $250). All fee data is sourced from verified buyer deal sheets.
What hidden fees does Checkered Flag charge?
Based on 3 verified deals, no hidden fees or dealer add-ons were found at Checkered Flag. Their doc fee is $999.
Does Checkered Flag negotiate on price?
Based on verified buyer transactions, buyers at Checkered Flag are getting an average of 13.0% off MSRP. This suggests the dealer is open to negotiation. For the 75th-percentile target discount for your specific vehicle — the level 25% of verified buyers got or beat — sign up for CarWhere PRO at $12.99/month.
What should I pay at Checkered Flag for a Volkswagen Atlas?
Based on 3 verified deals, buyers at Checkered Flag paid an average of $37,857 for a Volkswagen Atlas, which is 13.0% below MSRP. For the exact 75th-percentile target price by trim — better than 75% of verified buyers — sign up for CarWhere PRO at $12.99/month.
What vehicles does Checkered Flag sell?
Based on verified buyer data, Checkered Flag has deals for: Volkswagen Atlas (3 deals, avg 13.0% off).
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