Data updated March 2026 · 2 verified transactions
Fernelius
Cheboygan, Michigan · 2 verified deals · 0 lease, 2 cash/finance
11283 N Straits Hwy, Cheboygan, MI 49721, USA
Transparency Score: 80/100
Score based on verified buyer data. Pricing vs market (40pts), fee transparency (30pts), data depth (30pts).
Is Fernelius a Good Dealer?
Fernelius earns a Grade A (80/100) based on 2 verified buyer transactions. This dealer offers transparent pricing with an average discount of 6.2% off MSRP and a $280 documentation fee. Overall, this is a good dealership for buyers looking for fair, competitive pricing in Cheboygan.
2
6.2%
below MSRP
$280
State cap: $280
0/2
deals with add-ons
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Doc Fee Comparison
Documentation Fee
Based on 2 verified deal sheets
Dealer Add-ons & Accessories
Pricing by Vehicle at Fernelius
Toyota Tacoma
2 deals · 6.2% off MSRP · avg $62,169
Toyota Tacoma
2 deals · 6.2% off MSRP · avg $62,169
2
Verified Deals
6.2%
Off MSRP
$62,169
Avg Price
Recent Deals at Fernelius
2025 Toyota Tacoma 4WD Trailhunter
MSRP $66,269
$62,169
6.2% off
2025 Toyota Tacoma 4X4 DBL CAB LB HV
MSRP $66,269
$62,169
6.2% off
Prices from verified buyer-submitted deal sheets. Individual results may vary.
Verified Transactions at Fernelius
| Year | Vehicle | Price | Discount |
|---|---|---|---|
| 2025 | Toyota Tacoma | $62,169 | 6.2% |
| 2025 | Toyota Tacoma | $62,169 | 6.2% |
Prices from verified buyer-submitted deal sheets. VINs partially masked for privacy.
How Fernelius Compares
| Dealer | Grade | Avg Off MSRP | Doc Fee | Deals |
|---|---|---|---|---|
| Fernelius(this dealer) | A(80) | 6.2% | $280 | 2 |
| Fernelius Toyota Chrysler Dodge Jeep RAM | B(75) | 8.9% | $280 | 1 |
Based on verified buyer transactions. Scores reflect pricing, fee transparency, and data depth.
What to Know Before Visiting Fernelius
Fernelius in Cheboygan, Michigan earns a Grade A (80/100) transparency score based on 2 verified buyer transactions. Buyers typically save 6.2% off MSRP, which is a competitive discount. Prices range from $62,169 to $62,169.
Their doc fee is $280, which is within the Michigan cap of $280.
No dealer add-ons were found in verified deals, which is a good sign for straightforward pricing.
Brands sold: Toyota.
All data sourced from verified buyer-submitted deal sheets. Not opinions — real transaction data.
Frequently Asked Questions
Is Fernelius a good dealership?
Based on 2 verified buyer transactions, Fernelius in Cheboygan, MI earns a Grade A (80/100) transparency score. They sell vehicles at an average of 6.2% below MSRP. Their documentation fee is $280. No dealer add-ons were found in verified deals. This data is based on real buyer-submitted deal sheets, not opinions.
Is Fernelius overpriced?
Fernelius sells vehicles at an average of 6.2% below MSRP. This is a competitive discount based on verified transaction data. All data from 2 verified buyer deal sheets.
What fees does Fernelius charge?
Fernelius charges a documentation fee of $280 (MI caps doc fees at $280). All fee data is sourced from verified buyer deal sheets.
What hidden fees does Fernelius charge?
Based on 2 verified deals, no hidden fees or dealer add-ons were found at Fernelius. Their doc fee is $280.
Does Fernelius negotiate on price?
Based on verified buyer transactions, buyers at Fernelius are getting an average of 6.2% off MSRP. This suggests the dealer is open to negotiation. For the 75th-percentile target discount for your specific vehicle — the level 25% of verified buyers got or beat — sign up for CarWhere PRO at $12.99/month.
What should I pay at Fernelius for a Toyota Tacoma?
Based on 2 verified deals, buyers at Fernelius paid an average of $62,169 for a Toyota Tacoma, which is 6.2% below MSRP. For the exact 75th-percentile target price by trim — better than 75% of verified buyers — sign up for CarWhere PRO at $12.99/month.
What vehicles does Fernelius sell?
Based on verified buyer data, Fernelius has deals for: Toyota Tacoma (2 deals, avg 6.2% off).
See What Toyota Buyers Paid
Verified deals with real transaction prices and discounts
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