2024 Genesis GV60 Price

By CarWhere Research · Updated

The 2024 Genesis GV60 starts at $52,000 for the Standard RWD, $60,550 for the Advanced AWD and $69,550 for the Performance AWD, plus $1,195 destination. CarWhere doesn't yet have 5 verified purchases of a new GV60 to publish a typical discount, so compare any quote to the MSRP by trim and negotiate the discount off MSRP, before rebates and with no dealer add-ons.

Starting MSRP

$52,000

Standard RWD

Top trim MSRP

$69,550

Performance AWD

2024 Genesis GV60 MSRP by trim

These are starting MSRPs before the destination charge, taxes, fees and options.

Genesis GV60 starting MSRP by trim (2024 model year)
TrimStarting MSRPDestinationNote
Standard RWD$52,000Not includedexcl. $1,195 destination (2024 MY)
Advanced AWD$60,550Not includedexcl. $1,195 destination (2024 MY)
Performance AWD$69,550Not includedexcl. $1,195 destination (2024 MY)

What each trim adds: GV60 trim levels explained.

2024 Genesis GV60 invoice price and destination charge

The destination charge on the 2024 Genesis GV60 is $1,195, added to every trim's base MSRP and passed through at cost — it isn't negotiable. Estimated dealer invoice below is for the base vehicle before destination, from CarWhere's researched invoice-to-MSRP ratios (by trim where researched, else model or brand). Dealers also earn holdback and factory incentives, so their true cost is lower still.

2024 Genesis GV60 estimated dealer invoice by trim (excludes destination)
TrimBase MSRPEst. invoiceBelow MSRP
Standard RWD$52,000$50,9602%
Advanced AWD$60,550$59,3392%
Performance AWD$69,550$68,1592%

What GV60 buyers actually paid

CarWhere publishes a typical discount once at least 5 verified 2024 GV60 purchases are on file, and this model isn't there yet.

What's a good deal on a 2024 GV60?

Without enough verified deals for a GV60 target, judge a quote by its dollar discount off the exact trim's MSRP, before rebates and with no dealer add-ons. The dealer's cost is a useful reference: GV60 dealer invoice price.

How to get that price

  1. 1. Negotiate the discount off MSRP

    Agree on a dollar discount off the GV60's MSRP first — not a monthly payment and not the out-the-door total, which hide where the money goes.

  2. 2. Get an itemized quote

    Ask for a written quote that lists MSRP, the dealer discount, each rebate, and every fee on its own line, so the dealer discount is never mixed with manufacturer rebates.

  3. 3. Say no to add-ons

    Decline pre-installed or dealer add-ons (protection packages, nitrogen, etching, markups). The target on this page assumes none.

  4. 4. Apply rebates last

    Rebates come from the manufacturer and apply at any dealer. Take them on top of the negotiated discount, not instead of it.

Compare listings near you on CarWhere search, or see how AI car buying handles dealer quotes.

Frequently asked questions

How much is a 2024 GV60?

The 2024 Genesis GV60 starts at $52,000 for the Standard RWD and reaches $69,550 for the Performance AWD, before destination.

What's a good price for a 2024 GV60?

CarWhere doesn't have enough verified GV60 purchases yet to publish a target. Start from the MSRP of the exact trim, negotiate a dollar discount off MSRP, refuse dealer add-ons, and treat rebates as separate savings on top.

Does the GV60 have rebates?

Manufacturer rebates and special financing on the GV60 change month to month and vary by region and by whether you pay cash, finance or lease. The discounts on this page are dealer discounts before rebates, so any current rebate is extra savings on top — ask for it as a separate line on the quote. CarWhere’s incentives page lists current offers.

Current manufacturer offers: car incentives and rebates.

More GV60 pricing research

Sources and method

MSRPs come from CarWhere's trim-level data, which records manufacturers' published US prices. Deal figures are CarWhere's own verified buyer submissions, snapshotted November 8, 2026: Approved, deduplicated CarWhere verified new-car purchase deals (leases excluded); exact model match. Model year within submission year ± 1, MSRP and selling price present; discounts outside −20%..+40% of MSRP excluded. Target = CarWhere Index target discount (75th-percentile discount of an IQR-cleaned pool); its dollar figure is the target % applied to the sample’s average MSRP.

  1. Genesis Expands GV60 Offering With New Extended Range Model for 2024 (Oct 4, 2023) — Genesis USA Newsroom (genesisnewsusa.com)