Latest verified transaction: March 2026Page checked: August 7, 2026Confidence: Limited (1 verified transaction)
Toyota
C57/100

Toyota of Murray

Murray, Kentucky · 1 verified deal · 0 lease, 1 cash/finance

1301 S 12th St, Murray, KY 42071, USA

Map showing location of Toyota of Murray in Murray, KY
1301 S 12th St, Murray, KY 42071, USAGet Directions

Transparency Score: 57/100

PricingDiscount vs market average
22/40
Fee TransparencyDoc fee + add-on behavior
30/30
Data DepthVerified deal volume
5/30

Score based on verified buyer data. Pricing vs market (40pts), fee transparency (30pts), data depth (30pts).

Is Toyota of Murray a Good Dealer?

Toyota of Murray earns a Grade C (57/100) based on 1 verified buyer transactions. Pricing is average for the Murray market with 0.5% off MSRP and a $589 documentation fee. Consider comparing with other Murray dealers before committing.

Limited data — based on only 1 verified deal; treat this as directional, not a firm rating. CarWhere rates observed pricing and fee transparency from verified deal sheets — not service quality, legal compliance, or overall reputation.

Price range: $45,454$45,454Deal types: 0 lease, 1 cash/financeAvg selling price: $45,454
Verified Deals

1

Avg Off MSRP

0.5%

below MSRP

Doc Fee

$589

Based on 1 deals

Add-ons Found

0/1

deals with add-ons

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What Fees Does Toyota of Murray Charge?

Doc Fee Comparison

Toyota of Murray$589
Kentucky Avg$619
National Avg$400

Documentation Fee

$589

Based on 1 verified deal sheets

Dealer Add-ons & Accessories

No dealer add-ons found in 1 verified deals

Pricing by Vehicle at Toyota of Murray

Toyota RAV4

1 deal · 0.5% off MSRP · avg $45,454

1

Verified Deals

0.5%

Off MSRP

$45,454

Avg Price

Recent Deals at Toyota of Murray

2026 Toyota RAV4 Limited

PurchaseMar 2026VIN 2T3C6RAV1TW009953

MSRP $45,704

$45,454

0.5% off

Prices from verified buyer-submitted deal sheets. Individual results may vary.

Verified Transactions at Toyota of Murray

YearVehiclePriceDiscount
2026Toyota RAV4$45,4540.5%

Prices from verified buyer-submitted deal sheets. VINs partially masked for privacy.

What to Know Before Visiting Toyota of Murray

Toyota of Murray in Murray, Kentucky earns a Grade C (57/100) transparency score based on 1 verified buyer transactions. Buyers see modest discounts of 0.5% off MSRP. You may want to compare with other nearby dealers. Prices range from $45,454 to $45,454.

Their doc fee is $589 (Kentucky has no doc fee cap).

No dealer add-ons were found in verified deals, which is a good sign for straightforward pricing.

Brands sold: Toyota.

All data sourced from verified buyer-submitted deal sheets. Not opinions — real transaction data.

Frequently Asked Questions

Is Toyota of Murray a good dealership?

Based on 1 verified buyer transaction, Toyota of Murray in Murray, KY sells vehicles at an average of 0.5% below MSRP. Their documentation fee is $589. No dealer add-ons were found in verified deals. This data is based on real buyer-submitted deal sheets, not opinions.

Is Toyota of Murray overpriced?

Toyota of Murray sells vehicles at an average of 0.5% below MSRP. This is a modest discount. You may find better pricing at other dealers — check the CarWhere Index to compare. All data from 1 verified buyer deal sheets.

What fees does Toyota of Murray charge?

Toyota of Murray charges a documentation fee of $589. All fee data is sourced from verified buyer deal sheets.

What hidden fees does Toyota of Murray charge?

Based on 1 verified deals, no hidden fees or dealer add-ons were found at Toyota of Murray. Their doc fee is $589.

Does Toyota of Murray negotiate on price?

Based on verified buyer transactions, buyers at Toyota of Murray are getting an average of 0.5% off MSRP. Limited discount data suggests less flexibility on pricing. For the 75th-percentile target discount for your specific vehicle — the level 25% of verified buyers got or beat — sign up for CarWhere PRO at $12.99/month.

What should I pay at Toyota of Murray for a Toyota RAV4?

Based on 1 verified deal, buyers at Toyota of Murray paid an average of $45,454 for a Toyota RAV4, which is 0.5% below MSRP. For the exact 75th-percentile target price by trim — better than 75% of verified buyers — sign up for CarWhere PRO at $12.99/month.

What vehicles does Toyota of Murray sell?

Based on verified buyer data, Toyota of Murray has deals for: Toyota RAV4 (1 deals, avg 0.5% off).

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