No Markup Car Dealers in South Carolina

Dealerships selling at or below MSRP, verified by 128 real buyer transactions

What this means

Every dealer below has an average selling price at or below MSRP based on verified buyer-submitted deal sheets. No dealer markup, no market adjustment on average. Sorted by largest discount first.

South Carolina No-Markup Dealers

DealerCityAvg Off MSRPDealsBrands
Carolina Chrysler in LugoffLugoff16.0% off2RAM
Mike Reichenbach ChevroletOkatie13.7% off2Chevrolet
Tidelands FordPawleys Island13.5% off1Ford
D and D MotorsGreer12.2% off1Ford
D&d Ford MotorsGreer11.6% off1Ford
OrangeburgOrangeburg11.0% off1RAM
Lake KeoweeSeneca10.9% off1RAM
Team Dodge RAM Fiat of Myrtle BeachMyrtle Beach10.6% off2RAM
Mike Reichenbach VolkswagenFlorence10.3% off1Volkswagen
Dick Dyer VolvoColumbia10.0% off1Mercedes-Benz
Hendrick Volvo Cars CharlestonMount Pleasant9.5% off2Volvo
Butler JeepBeaufort9.2% off1Jeep
Five StarFlorence9.0% off3Chevrolet, Mercedes-Benz
Toyota Rock HillRock Hill8.7% off3Toyota
Mike Reichenbach Volkswagen of FlorenceFlorence8.6% off2Volkswagen
Miracle Toyota of North AugustaBeech Island8.4% off1Toyota
Firmin FordLaurens8.4% off1Ford
East Coast HondaMyrtle Beach8.0% off2Honda
Toyota of Rock HillRock Hill7.9% off1Toyota
Hendrick ImportsCharleston7.8% off2BMW
Wilson Chrysler Jeep Dodge RAMWinnsboro7.7% off1RAM
Mcdaniels Volkswagen Vw of ColumbiaColumbia7.7% off1Volkswagen
Midlands Volkswagen ColumbiaColumbia7.5% off3Volkswagen
Myrtle BeachMyrtle Beach7.5% off1BMW
Fred Anderson Buick GMCGreer7.4% off1GMC
Legacy JeepFlorence7.3% off1RAM
Fairway Ford of GreenvilleGreenville7.2% off1Ford
Mercedes-Benz of Hilton HeadBluffton7.0% off5Mercedes-Benz
Autonation Chrysler Dodge Jeep RAM Hilton HeadHardeeville7.0% off2Jeep
South Strand Chrysler Dodge Jeep RAMPawleys Island7.0% off1Jeep
Vaden of BeaufortBeaufort6.5% off4Chevrolet
SuperiorOrangeburg6.5% off1Honda
Freedom Honda SumterSumter6.3% off2Honda
George Ballentine Ford LincolnGreenwood6.3% off1Ford
Spartanburg ImportsSpartanburg6.2% off2Mazda
Bennettsville HondaBennettsville6.0% off3Honda
Century BMW MiniGreenville6.0% off2BMW
Lancaster MotorLancaster6.0% off1Chevrolet
Dick Dyer Mercedes-BenzColumbia6.0% off1Mercedes-Benz
Coastal NissanPawleys Island6.0% off1Chevrolet
WestgateMyrtle Beach5.8% off1Dodge
Kelsey ChevroletLawrenceburg5.5% off1Chevrolet
Sparks ToyotaMyrtle Beach5.2% off1Toyota
Hendrick HondaCharleston5.0% off1Honda
Florence ToyotaFlorence4.9% off1Toyota
O.c. Welch Ford LincolnHardeeville4.8% off1Ford
Hilton Head BMWBluffton4.6% off5BMW
Burns ChevroletRock Hill4.6% off2Chevrolet
Stateline Chrysler Jeep DodgeFort Mill4.6% off1RAM
Palmetto Ford LincolnCharleston4.4% off2Ford
SpartanburgSpartanburg4.4% off1Ford
Carlton Mercedes-BenzGreenville4.0% off2Mercedes-Benz
East Coast VolkswagenMyrtle Beach3.9% off5Volkswagen
Stokes VolkswagenNorth Charleston3.8% off1Volkswagen
Jim Hudson ChevyColumbia3.8% off1Chevrolet
Davis Toyota of OrangeburgOrangeburg3.6% off1Toyota
Toyota SumterSumter3.4% off1Toyota
Mazda of ColumbiaColumbia3.4% off1Mazda
Crews ChevroletCharleston3.4% off1Chevrolet
BMW of ColumbiaColumbia3.2% off5BMW
Mike Reichenbach Ford LincolnFlorence3.2% off1Ford
Piedmont HondaAnderson3.2% off1Honda
Ford of SpartanburgSpartanburg3.1% off1Ford
Starling ChevroletMount Pleasant3.0% off4Chevrolet
Fred AndersonCharleston3.0% off1GMC
Marchant Chevrolet,Ravenel3.0% off1Chevrolet
Benson Jeep RAMGreer2.8% off1RAM
Ralph Hayes ToyotaAnderson2.7% off2Toyota
Stokes MazdaNorth Charleston2.7% off1Mazda
Hendrick Honda of CharlestonCharleston2.2% off1Honda
Jim Hudson Toyota SumterSumter2.1% off1Toyota
Burns KIAOrangeburg1.8% off2Kia
Fairway FordGreenville1.7% off1Ford
Toyota of GreenvilleGreenville1.6% off1Toyota
Parkside KIAGreenville1.3% off1Kia
MckinneyEasley1.3% off1Mazda
Dick Brooks Honda of GreerGreer1.1% off1Honda
Autonation Volkswagen Hilton HeadHilton Head Island1.0% off1Volkswagen
Lexus of GreenvilleGreenville0.9% off1Lexus
Steve White VwSpartanburg0.0% off1Volkswagen
Honda of ColumbiaLexington0.0% off1Honda
Hendrick Lexus CharlestonCharleston0.0% off1Lexus

Carolina Chrysler in Lugoff

Lugoff, SC
2 verified deals16.0% off MSRP
RAM

Mike Reichenbach Chevrolet

Okatie, SC
2 verified deals13.7% off MSRP
Chevrolet

Tidelands Ford

Pawleys Island, SC
1 verified deals13.5% off MSRP
Ford

D and D Motors

Greer, SC
1 verified deals12.2% off MSRP
Ford

D&d Ford Motors

Greer, SC
1 verified deals11.6% off MSRP
Ford

Orangeburg

Orangeburg, SC
1 verified deals11.0% off MSRP
RAM

Lake Keowee

Seneca, SC
1 verified deals10.9% off MSRP
RAM

Team Dodge RAM Fiat of Myrtle Beach

Myrtle Beach, SC
2 verified deals10.6% off MSRP
RAM

Mike Reichenbach Volkswagen

Florence, SC
1 verified deals10.3% off MSRP
Volkswagen

Dick Dyer Volvo

Columbia, SC
1 verified deals10.0% off MSRP
Mercedes-Benz

Hendrick Volvo Cars Charleston

Mount Pleasant, SC
2 verified deals9.5% off MSRP
Volvo

Butler Jeep

Beaufort, SC
1 verified deals9.2% off MSRP
Jeep

Five Star

Florence, SC
3 verified deals9.0% off MSRP
ChevroletMercedes-Benz

Toyota Rock Hill

Rock Hill, SC
3 verified deals8.7% off MSRP
Toyota

Mike Reichenbach Volkswagen of Florence

Florence, SC
2 verified deals8.6% off MSRP
Volkswagen

Miracle Toyota of North Augusta

Beech Island, SC
1 verified deals8.4% off MSRP
Toyota

Firmin Ford

Laurens, SC
1 verified deals8.4% off MSRP
Ford

East Coast Honda

Myrtle Beach, SC
2 verified deals8.0% off MSRP
Honda

Toyota of Rock Hill

Rock Hill, SC
1 verified deals7.9% off MSRP
Toyota

Hendrick Imports

Charleston, SC
2 verified deals7.8% off MSRP
BMW

Wilson Chrysler Jeep Dodge RAM

Winnsboro, SC
1 verified deals7.7% off MSRP
RAM

Mcdaniels Volkswagen Vw of Columbia

Columbia, SC
1 verified deals7.7% off MSRP
Volkswagen

Midlands Volkswagen Columbia

Columbia, SC
3 verified deals7.5% off MSRP
Volkswagen

Myrtle Beach

Myrtle Beach, SC
1 verified deals7.5% off MSRP
BMW

Fred Anderson Buick GMC

Greer, SC
1 verified deals7.4% off MSRP
GMC

Legacy Jeep

Florence, SC
1 verified deals7.3% off MSRP
RAM

Fairway Ford of Greenville

Greenville, SC
1 verified deals7.2% off MSRP
Ford

Mercedes-Benz of Hilton Head

Bluffton, SC
5 verified deals7.0% off MSRP
Mercedes-Benz

Autonation Chrysler Dodge Jeep RAM Hilton Head

Hardeeville, SC
2 verified deals7.0% off MSRP
Jeep

South Strand Chrysler Dodge Jeep RAM

Pawleys Island, SC
1 verified deals7.0% off MSRP
Jeep

Vaden of Beaufort

Beaufort, SC
4 verified deals6.5% off MSRP
Chevrolet

Superior

Orangeburg, SC
1 verified deals6.5% off MSRP
Honda

Freedom Honda Sumter

Sumter, SC
2 verified deals6.3% off MSRP
Honda

George Ballentine Ford Lincoln

Greenwood, SC
1 verified deals6.3% off MSRP
Ford

Spartanburg Imports

Spartanburg, SC
2 verified deals6.2% off MSRP
Mazda

Bennettsville Honda

Bennettsville, SC
3 verified deals6.0% off MSRP
Honda

Century BMW Mini

Greenville, SC
2 verified deals6.0% off MSRP
BMW

Lancaster Motor

Lancaster, SC
1 verified deals6.0% off MSRP
Chevrolet

Dick Dyer Mercedes-Benz

Columbia, SC
1 verified deals6.0% off MSRP
Mercedes-Benz

Coastal Nissan

Pawleys Island, SC
1 verified deals6.0% off MSRP
Chevrolet

Westgate

Myrtle Beach, SC
1 verified deals5.8% off MSRP
Dodge

Kelsey Chevrolet

Lawrenceburg, SC
1 verified deals5.5% off MSRP
Chevrolet

Sparks Toyota

Myrtle Beach, SC
1 verified deals5.2% off MSRP
Toyota

Hendrick Honda

Charleston, SC
1 verified deals5.0% off MSRP
Honda

Florence Toyota

Florence, SC
1 verified deals4.9% off MSRP
Toyota

O.c. Welch Ford Lincoln

Hardeeville, SC
1 verified deals4.8% off MSRP
Ford

Hilton Head BMW

Bluffton, SC
5 verified deals4.6% off MSRP
BMW

Burns Chevrolet

Rock Hill, SC
2 verified deals4.6% off MSRP
Chevrolet

Stateline Chrysler Jeep Dodge

Fort Mill, SC
1 verified deals4.6% off MSRP
RAM

Palmetto Ford Lincoln

Charleston, SC
2 verified deals4.4% off MSRP
Ford

Spartanburg

Spartanburg, SC
1 verified deals4.4% off MSRP
Ford

Carlton Mercedes-Benz

Greenville, SC
2 verified deals4.0% off MSRP
Mercedes-Benz

East Coast Volkswagen

Myrtle Beach, SC
5 verified deals3.9% off MSRP
Volkswagen

Stokes Volkswagen

North Charleston, SC
1 verified deals3.8% off MSRP
Volkswagen

Jim Hudson Chevy

Columbia, SC
1 verified deals3.8% off MSRP
Chevrolet

Davis Toyota of Orangeburg

Orangeburg, SC
1 verified deals3.6% off MSRP
Toyota

Toyota Sumter

Sumter, SC
1 verified deals3.4% off MSRP
Toyota

Mazda of Columbia

Columbia, SC
1 verified deals3.4% off MSRP
Mazda

Crews Chevrolet

Charleston, SC
1 verified deals3.4% off MSRP
Chevrolet

BMW of Columbia

Columbia, SC
5 verified deals3.2% off MSRP
BMW

Mike Reichenbach Ford Lincoln

Florence, SC
1 verified deals3.2% off MSRP
Ford

Piedmont Honda

Anderson, SC
1 verified deals3.2% off MSRP
Honda

Ford of Spartanburg

Spartanburg, SC
1 verified deals3.1% off MSRP
Ford

Starling Chevrolet

Mount Pleasant, SC
4 verified deals3.0% off MSRP
Chevrolet

Fred Anderson

Charleston, SC
1 verified deals3.0% off MSRP
GMC

Marchant Chevrolet,

Ravenel, SC
1 verified deals3.0% off MSRP
Chevrolet

Benson Jeep RAM

Greer, SC
1 verified deals2.8% off MSRP
RAM

Ralph Hayes Toyota

Anderson, SC
2 verified deals2.7% off MSRP
Toyota

Stokes Mazda

North Charleston, SC
1 verified deals2.7% off MSRP
Mazda

Hendrick Honda of Charleston

Charleston, SC
1 verified deals2.2% off MSRP
Honda

Jim Hudson Toyota Sumter

Sumter, SC
1 verified deals2.1% off MSRP
Toyota

Burns KIA

Orangeburg, SC
2 verified deals1.8% off MSRP
Kia

Fairway Ford

Greenville, SC
1 verified deals1.7% off MSRP
Ford

Toyota of Greenville

Greenville, SC
1 verified deals1.6% off MSRP
Toyota

Parkside KIA

Greenville, SC
1 verified deals1.3% off MSRP
Kia

Mckinney

Easley, SC
1 verified deals1.3% off MSRP
Mazda

Dick Brooks Honda of Greer

Greer, SC
1 verified deals1.1% off MSRP
Honda

Autonation Volkswagen Hilton Head

Hilton Head Island, SC
1 verified deals1.0% off MSRP
Volkswagen

Lexus of Greenville

Greenville, SC
1 verified deals0.9% off MSRP
Lexus

Steve White Vw

Spartanburg, SC
1 verified deals0.0% off MSRP
Volkswagen

Honda of Columbia

Lexington, SC
1 verified deals0.0% off MSRP
Honda

Hendrick Lexus Charleston

Charleston, SC
1 verified deals0.0% off MSRP
Lexus

Frequently Asked Questions

Which South Carolina dealers sell at or below MSRP?

Based on verified buyer transactions, 82 dealerships in South Carolina have an average selling price at or below MSRP. Top dealers include Carolina Chrysler in Lugoff (16.0% off), Mike Reichenbach Chevrolet (13.7% off), Tidelands Ford (13.5% off).

What does "no markup" mean?

"No markup" means the dealer sells at MSRP (sticker price) or below — no market adjustment, no Additional Dealer Markup (ADM). Based on verified buyer deal sheets, these dealers have an average selling price at or below the manufacturer's suggested retail price.

Are no-markup dealers really cheaper?

Yes. A "no markup" dealer sells at or below MSRP, while some dealers add $1,000-$15,000+ in market adjustments on popular models. However, watch for dealer add-ons (paint protection, pro packs, etc.) which can effectively add cost even without an explicit markup. Check individual dealer profiles on CarWhere for full fee transparency.

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