No Markup Car Dealers in Alabama

Dealerships selling at or below MSRP, verified by 82 real buyer transactions

What this means

Every dealer below has an average selling price at or below MSRP based on verified buyer-submitted deal sheets. No dealer markup, no market adjustment on average. Sorted by largest discount first.

Alabama No-Markup Dealers

DealerCityAvg Off MSRPDealsBrands
Cullman Chrysler-Dodge-Jeep-RamCullman18.9% off1RAM
Jack Ingram MotorsMontgomery13.4% off2Audi
Moyer Ford Sales,Foley11.9% off1Ford
Lynn Layton ChevroletDecatur11.8% off1Ford
Collier FordWetumpka11.6% off1Ford
Mercedes-Benz of HuntsvilleHuntsville11.5% off1Mercedes-Benz
Carl Cannon Chevrolet Buick GMC - SalesJasper11.0% off2Chevrolet
Audi BirminghamBirmingham10.7% off2Audi
Capitol Chevrolet of MontgomeryMontgomery10.6% off2Chevrolet
VoylesBirmingham10.5% off1RAM
Bill Penney ToyotaHuntsville10.0% off1Toyota
Edwards Chevrolet DowntownBirmingham9.8% off2Chevrolet
Glynn Smith Chevrolet GMCOpelika9.8% off2Chevrolet, GMC
Limbaugh ToyotaBirmingham9.5% off2Toyota
Autonation Honda ColumbusBessemer9.4% off1Honda
Allen Turner ChevroletAuburn8.7% off1Chevrolet
Solomon Chevrolet CadillacDothan8.6% off2Chevrolet
Sons Ford AuburnAuburn8.6% off1Ford
Buster Miles FordHeflin8.1% off1Ford
Lexus MontgomeryMontgomery8.0% off1Lexus
Shottenkirk Honda HuntsvilleHuntsville8.0% off1Honda
Autonation Honda Thornton RoadBessemer7.9% off1Honda
Tameron Honda Eastern ShoreDaphne7.5% off2Honda
Serra Toyota of DecaturDecatur7.1% off1Toyota
Drive Century AutoHuntsville7.1% off1BMW
BMW of MontgomeryMontgomery7.0% off2BMW
Toyota West MobileMobile7.0% off1Toyota
Chuck Stevens FordBay Minette6.8% off1Ford
BMW of TuscaloosaTuscaloosa6.6% off3BMW
Tuscaloosa FordTuscaloosa6.1% off5Ford
Ronnie Watkins FordGadsden5.8% off4Ford
Brannon HondaBirmingham5.8% off3Honda
King HondaOpelika5.5% off1Honda
Bondy's Enterprise ToyotaEnterprise5.4% off2Toyota
Mercedes-Benz of BirminghamBirmingham4.9% off2Mercedes-Benz
Devan Lowe Buick GMCRainbow City4.6% off1GMC
Volkswagen of HuntsvilleHuntsville4.0% off1Volkswagen
Sam Boswell HondaEnterprise4.0% off1Honda
Sunny KingAnniston4.0% off1Honda
Hoover ToyotaBirmingham3.6% off1Toyota
Devan Lowe Cadillac Buick GMCRainbow City3.4% off2GMC
ZtFlorence3.2% off3Honda
Med Center MazdaPelham3.1% off1Mazda
RoyalBirmingham2.9% off2GMC
Sambo Swell HondaEnterprise2.9% off1Honda
Sandy Sansing Ford LincolnDaphne2.8% off1Ford
Greenway KIA of RiverchasePelham2.6% off1Kia
BMW of BirminghamBirmingham2.1% off1BMW
Bondy's Ford LincolnDothan2.0% off2Ford
MerchantSelma1.0% off1Honda
University KIA HuntsvilleHuntsville0.0% off1Kia
University KIAHuntsville0.0% off1Kia
Jim Skinner HondaDothan0.0% off1Honda
CarlockMobile0.0% off1Audi

Cullman Chrysler-Dodge-Jeep-Ram

Cullman, AL
1 verified deals18.9% off MSRP
RAM

Jack Ingram Motors

Montgomery, AL
2 verified deals13.4% off MSRP
Audi

Moyer Ford Sales,

Foley, AL
1 verified deals11.9% off MSRP
Ford

Lynn Layton Chevrolet

Decatur, AL
1 verified deals11.8% off MSRP
Ford

Collier Ford

Wetumpka, AL
1 verified deals11.6% off MSRP
Ford

Mercedes-Benz of Huntsville

Huntsville, AL
1 verified deals11.5% off MSRP
Mercedes-Benz

Carl Cannon Chevrolet Buick GMC - Sales

Jasper, AL
2 verified deals11.0% off MSRP
Chevrolet

Audi Birmingham

Birmingham, AL
2 verified deals10.7% off MSRP
Audi

Capitol Chevrolet of Montgomery

Montgomery, AL
2 verified deals10.6% off MSRP
Chevrolet

Voyles

Birmingham, AL
1 verified deals10.5% off MSRP
RAM

Bill Penney Toyota

Huntsville, AL
1 verified deals10.0% off MSRP
Toyota

Edwards Chevrolet Downtown

Birmingham, AL
2 verified deals9.8% off MSRP
Chevrolet

Glynn Smith Chevrolet GMC

Opelika, AL
2 verified deals9.8% off MSRP
ChevroletGMC

Limbaugh Toyota

Birmingham, AL
2 verified deals9.5% off MSRP
Toyota

Autonation Honda Columbus

Bessemer, AL
1 verified deals9.4% off MSRP
Honda

Allen Turner Chevrolet

Auburn, AL
1 verified deals8.7% off MSRP
Chevrolet

Solomon Chevrolet Cadillac

Dothan, AL
2 verified deals8.6% off MSRP
Chevrolet

Sons Ford Auburn

Auburn, AL
1 verified deals8.6% off MSRP
Ford

Buster Miles Ford

Heflin, AL
1 verified deals8.1% off MSRP
Ford

Lexus Montgomery

Montgomery, AL
1 verified deals8.0% off MSRP
Lexus

Shottenkirk Honda Huntsville

Huntsville, AL
1 verified deals8.0% off MSRP
Honda

Autonation Honda Thornton Road

Bessemer, AL
1 verified deals7.9% off MSRP
Honda

Tameron Honda Eastern Shore

Daphne, AL
2 verified deals7.5% off MSRP
Honda

Serra Toyota of Decatur

Decatur, AL
1 verified deals7.1% off MSRP
Toyota

Drive Century Auto

Huntsville, AL
1 verified deals7.1% off MSRP
BMW

BMW of Montgomery

Montgomery, AL
2 verified deals7.0% off MSRP
BMW

Toyota West Mobile

Mobile, AL
1 verified deals7.0% off MSRP
Toyota

Chuck Stevens Ford

Bay Minette, AL
1 verified deals6.8% off MSRP
Ford

BMW of Tuscaloosa

Tuscaloosa, AL
3 verified deals6.6% off MSRP
BMW

Tuscaloosa Ford

Tuscaloosa, AL
5 verified deals6.1% off MSRP
Ford

Ronnie Watkins Ford

Gadsden, AL
4 verified deals5.8% off MSRP
Ford

Brannon Honda

Birmingham, AL
3 verified deals5.8% off MSRP
Honda

King Honda

Opelika, AL
1 verified deals5.5% off MSRP
Honda

Bondy's Enterprise Toyota

Enterprise, AL
2 verified deals5.4% off MSRP
Toyota

Mercedes-Benz of Birmingham

Birmingham, AL
2 verified deals4.9% off MSRP
Mercedes-Benz

Devan Lowe Buick GMC

Rainbow City, AL
1 verified deals4.6% off MSRP
GMC

Volkswagen of Huntsville

Huntsville, AL
1 verified deals4.0% off MSRP
Volkswagen

Sam Boswell Honda

Enterprise, AL
1 verified deals4.0% off MSRP
Honda

Sunny King

Anniston, AL
1 verified deals4.0% off MSRP
Honda

Hoover Toyota

Birmingham, AL
1 verified deals3.6% off MSRP
Toyota

Devan Lowe Cadillac Buick GMC

Rainbow City, AL
2 verified deals3.4% off MSRP
GMC

Zt

Florence, AL
3 verified deals3.2% off MSRP
Honda

Med Center Mazda

Pelham, AL
1 verified deals3.1% off MSRP
Mazda

Royal

Birmingham, AL
2 verified deals2.9% off MSRP
GMC

Sambo Swell Honda

Enterprise, AL
1 verified deals2.9% off MSRP
Honda

Sandy Sansing Ford Lincoln

Daphne, AL
1 verified deals2.8% off MSRP
Ford

Greenway KIA of Riverchase

Pelham, AL
1 verified deals2.6% off MSRP
Kia

BMW of Birmingham

Birmingham, AL
1 verified deals2.1% off MSRP
BMW

Bondy's Ford Lincoln

Dothan, AL
2 verified deals2.0% off MSRP
Ford

Merchant

Selma, AL
1 verified deals1.0% off MSRP
Honda

University KIA Huntsville

Huntsville, AL
1 verified deals0.0% off MSRP
Kia

University KIA

Huntsville, AL
1 verified deals0.0% off MSRP
Kia

Jim Skinner Honda

Dothan, AL
1 verified deals0.0% off MSRP
Honda

Carlock

Mobile, AL
1 verified deals0.0% off MSRP
Audi

Frequently Asked Questions

Which Alabama dealers sell at or below MSRP?

Based on verified buyer transactions, 54 dealerships in Alabama have an average selling price at or below MSRP. Top dealers include Cullman Chrysler-Dodge-Jeep-Ram (18.9% off), Jack Ingram Motors (13.4% off), Moyer Ford Sales, (11.9% off).

What does "no markup" mean?

"No markup" means the dealer sells at MSRP (sticker price) or below — no market adjustment, no Additional Dealer Markup (ADM). Based on verified buyer deal sheets, these dealers have an average selling price at or below the manufacturer's suggested retail price.

Are no-markup dealers really cheaper?

Yes. A "no markup" dealer sells at or below MSRP, while some dealers add $1,000-$15,000+ in market adjustments on popular models. However, watch for dealer add-ons (paint protection, pro packs, etc.) which can effectively add cost even without an explicit markup. Check individual dealer profiles on CarWhere for full fee transparency.

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